000 | 00836nam a2200265 a 4500 | ||
---|---|---|---|
003 | MX-TeUDD | ||
005 | 20240604162921.0 | ||
008 | 900423s1973 mx 000 0 spa d | ||
020 | _a9780070909090 | ||
020 | _a0070909091 | ||
040 |
_aMX-TeUDD _bspa _cMX-TeUDD |
||
050 | 0 | 4 |
_aHF5415.2 _b.C5 1973 |
100 | 1 |
_aChisnall, Peter M. _9149553 |
|
245 | 1 | 0 |
_aInvestigación de marcadeo : _banálisis y medida / _cPeter M. Chisnall. |
246 | 2 | _aAnálisis y medida. | |
260 |
_aMéxico, _bLibros McGraw-Hill, _c1973 |
||
300 |
_a328 p. : _bil. ; _c22 cm. |
||
650 | 4 |
_aSpanish language-Marketing _9149554 |
|
650 | 4 |
_aAdministración-Investigación _919471 |
|
650 | 4 |
_aMarketing-Spanish language _9149555 |
|
650 | 4 |
_aMercadeo-Administración _956142 |
|
905 | _aAcervo | ||
906 |
_aGLOBAL _b20170901 |
||
942 |
_cBK01 _2lcc |
||
999 |
_c289138 _d289138 |
||
907 |
_c1153 _dMaría del Rayo Partida Ramírez |